Privacy policy

PRIVACY POLICY

FTG | FOR THE GIRLIES

Effective Date: November 2, 2026
Last Updated: November 2, 2026
Website: beautyftg.com
Business: FTG | For The Girlies
Business Location: Massachusetts, United States

1. INTRODUCTION

Welcome to FTG | For The Girlies (β€œFTG,” β€œFor The Girlies,” β€œwe,” β€œus,” or β€œour”).

Your privacy, personal information, and online safety are important to us.

This Privacy Policy explains how FTG collects, uses, stores, processes, shares, and protects personal information when individuals visit our website, purchase products, create accounts, participate in The Girlies Community, or otherwise interact with our services.

Our services include:

  • The FTG online beauty store.
  • Customer accounts and order management.
  • The Girlies Community.
  • Product reviews and ratings.
  • User-generated photographs and beauty content.
  • Promotional campaigns and marketing communications.
  • Customer service and related business operations.

This Privacy Policy applies to personal information processed through beautyftg.com and other FTG-operated services that link to this policy.

By using our website, you acknowledge that this Privacy Policy is available for your review.

Where applicable law requires consent for particular data practices, FTG will obtain that consent separately.

Nothing in this Privacy Policy limits rights granted under applicable privacy or consumer protection laws.


2. INFORMATION WE COLLECT

FTG may collect personal information directly from customers, automatically through website technologies, or from third-party service providers.

The categories of information collected depend on how individuals interact with our services.

A. Personal Identification Information

When customers create accounts, make purchases, or contact us, we may collect:

  • First and last name.
  • Email address.
  • Telephone number.
  • Billing address.
  • Shipping address.
  • Account username.
  • Customer identification numbers.
  • Communication preferences.

B. Purchase and Transaction Information

When customers purchase products, we may process:

  • Products purchased.
  • Order history.
  • Transaction amounts.
  • Payment status.
  • Shipping information.
  • Refund and return records.
  • Customer service correspondence.

Payment information may be processed by Shopify and its authorized payment providers.

FTG does not intentionally store complete payment card numbers or card security codes in its own customer support records.

Payment providers may independently process information necessary to authorize transactions, prevent fraud, and comply with financial regulations.

C. Technical and Device Information

When visitors access our website, certain information may be collected automatically, including:

  • IP address.
  • Browser type.
  • Device type.
  • Operating system.
  • Approximate geographic location derived from technical information.
  • Website navigation activity.
  • Pages viewed.
  • Referral sources.
  • Cookie identifiers.
  • Session information.
  • Shopping cart activity.

This information may be collected through Shopify, analytics services, cookies, and other technologies used by FTG.


3. THE GIRLIES COMMUNITY β€” PERSONAL INFORMATION

The Girlies Community is an interactive feature that allows members to participate in beauty-related discussions and share content.

Depending on the features enabled, community members may provide:

  • Display names.
  • Profile photographs.
  • Account biographies.
  • Makeup photographs.
  • Beauty tutorials.
  • Product recommendations.
  • Comments.
  • Reviews.
  • Community posts.
  • Other voluntarily submitted information.

FTG processes this information to operate community features, facilitate interactions, moderate content, and maintain the platform.

Members should avoid posting information they do not want other users to see.

FTG does not require members to disclose sensitive personal information as a condition of ordinary community participation.


4. PUBLIC COMMUNITY CONTENT

IMPORTANT: INFORMATION SHARED PUBLICLY MAY BE VISIBLE TO OTHER PEOPLE.

The Girlies Community may include public or member-accessible areas.

Depending on the community’s configuration, information visible to other users may include:

  • Display names.
  • Profile photographs.
  • Public biographies.
  • Uploaded makeup looks.
  • Public comments.
  • Product reviews.
  • Community interactions.

Publicly accessible information may be viewed, copied, saved, shared, or captured through screenshots by other individuals.

FTG cannot guarantee that information publicly disclosed by a member will remain private.

Members should exercise caution before publishing photographs, personal details, or identifying information.

FTG will provide available privacy and content-management controls as supported by its community platform.

Users should not assume that deleting a public post automatically removes copies previously saved or shared by others.


5. PHOTOGRAPHS, IMAGES, AND USER-GENERATED CONTENT

Members may upload photographs and other creative content to The Girlies Community.

Such content may contain personal information, including recognizable faces, usernames, locations, or other identifying details.

FTG may process uploaded content for purposes including:

  • Displaying community posts.
  • Enabling comments and interactions.
  • Supporting content moderation.
  • Investigating reported violations.
  • Maintaining platform functionality.
  • Featuring eligible community submissions.

FTG does not claim ownership of members’ original photographs solely because they are uploaded to the community.

Any license granted to FTG for community content is governed by the applicable Terms of Service.

Uploading a photograph does not automatically authorize FTG to use a person’s likeness in paid advertising.

Where required, FTG will obtain appropriate permission before using identifiable individuals in advertisements, endorsements, or other commercial promotions.

Members must have the necessary rights and permissions to upload photographs featuring other individuals.


6. IMAGE METADATA AND LOCATION INFORMATION

Photographs may contain metadata, including information about the device used to capture the image.

Some photographs may also contain location-related metadata.

Where technically supported, FTG may remove or limit unnecessary image metadata before displaying uploaded photographs.

However, FTG does not guarantee that every third-party application automatically removes all metadata.

Members are encouraged to remove sensitive location information from photographs before uploading them.

FTG does not intentionally require precise geographic location data for ordinary community participation.

If precise location information is collected in the future, FTG will provide appropriate notice and obtain consent where required by law.


7. HOW WE USE PERSONAL INFORMATION

FTG may use personal information for legitimate business and operational purposes, including:

Order Fulfillment

  • Processing purchases.
  • Confirming orders.
  • Arranging shipment.
  • Providing delivery updates.
  • Processing returns and refunds.

Customer Accounts

  • Creating accounts.
  • Authenticating users.
  • Maintaining account settings.
  • Providing customer support.

Community Operations

  • Publishing authorized content.
  • Managing member profiles.
  • Facilitating community interactions.
  • Moderating inappropriate content.
  • Investigating complaints.
  • Preventing abuse.

Business Operations

  • Maintaining website functionality.
  • Improving customer experience.
  • Understanding website performance.
  • Detecting fraud.
  • Protecting information systems.

Marketing

  • Sending promotional communications where permitted.
  • Measuring advertising performance.
  • Providing relevant product recommendations.
  • Conducting promotional campaigns.

Legal Compliance

  • Maintaining legally required records.
  • Responding to lawful requests.
  • Enforcing applicable policies.
  • Protecting legal rights.

FTG will not use personal information for materially incompatible purposes without providing additional notice or obtaining consent where required.


8. EMAIL MARKETING AND COMMUNICATIONS

FTG may send customers transactional communications related to purchases, account security, shipping updates, refunds, and customer service.

FTG may also send promotional emails when permitted by applicable law.

Promotional communications may include:

  • New product announcements.
  • Beauty collections.
  • Special offers.
  • Community events.
  • Promotional campaigns.
  • FTG news and updates.

Customers may unsubscribe from marketing emails using the unsubscribe mechanism provided in applicable messages.

Unsubscribing from promotional communications does not necessarily prevent necessary transactional or account-related messages.

FTG will comply with applicable requirements governing commercial electronic communications.

If FTG introduces SMS marketing, it will implement appropriate disclosures, consent procedures, and opt-out mechanisms before sending regulated promotional text messages.


9. COOKIES AND TRACKING TECHNOLOGIES

FTG may use cookies, pixels, and similar technologies to support website functionality and understand customer interactions.

These technologies may include:

Essential Cookies

Used for shopping carts, account authentication, checkout functionality, security, and other necessary website operations.

Analytics Cookies

Used to understand website traffic, page performance, and customer interactions.

Advertising Technologies

May be used to measure advertising campaigns and deliver relevant marketing where enabled and legally permitted.

Preference Cookies

May remember language, location, or other website preferences.

Customers may manage certain cookie preferences through available website controls and browser settings.

Where required by applicable law, FTG will obtain consent before using nonessential tracking technologies.

FTG will honor legally applicable privacy opt-out requests and recognized opt-out preference signals where required.

Disabling certain cookies may affect website functionality.


10. SHOPIFY AND E-COMMERCE SERVICE PROVIDERS

FTG uses Shopify to support its online retail operations.

Shopify may process personal information in connection with:

  • Website hosting.
  • Customer accounts.
  • Shopping carts.
  • Checkout.
  • Payments.
  • Order management.
  • Fraud prevention.
  • Website analytics.

Shopify’s processing of information may also be governed by its own privacy notices and applicable contractual arrangements.

FTG is responsible for configuring its store and privacy practices appropriately.

Customers should review applicable Shopify privacy disclosures for additional information concerning Shopify’s independent processing activities.


11. THIRD-PARTY SUPPLIERS AND FULFILLMENT PARTNERS

FTG may use independent suppliers and fulfillment services, including integrations with DSers and Blanka.

To fulfill customer orders, FTG may share information reasonably necessary for delivery, such as:

  • Customer name.
  • Shipping address.
  • Contact details where necessary.
  • Purchased products.
  • Order identifiers.
  • Delivery instructions.

Suppliers and shipping partners may process this information to manufacture, package, ship, and deliver merchandise.

FTG will not intentionally provide unrelated community profile information to fulfillment partners solely because a member has purchased a product.

Third-party providers may operate under their own privacy policies and contractual obligations.

Where required, FTG will implement appropriate agreements and safeguards concerning the processing of customer information.


12. COMMUNITY PLATFORM PROVIDERS

The Girlies Community may be supported by third-party applications or community software integrated with Shopify.

These providers may process information necessary to operate:

  • Community accounts.
  • User profiles.
  • Posts and comments.
  • Uploaded photographs.
  • Moderation features.
  • Account authentication.
  • Community notifications.

FTG will review relevant provider privacy practices and available security settings.

Information sharing will be limited to purposes reasonably necessary to provide enabled community features or other purposes disclosed to users.

If FTG changes community providers, it will evaluate applicable privacy and data-transfer obligations.


13. ADVERTISING AND SOCIAL MEDIA

FTG may promote its products through advertising platforms and social media services.

Depending on the tools enabled, advertising partners may receive certain technical identifiers, website activity information, or conversion data.

FTG may use such information to:

  • Measure campaign performance.
  • Understand customer engagement.
  • Improve advertising.
  • Promote relevant products.

FTG will provide required notices and opt-out mechanisms for advertising-related data processing.

FTG will not treat acceptance of general Terms of Service as a substitute for legally required consent.

Members’ private community information will not be disclosed to advertising partners merely because they participate in The Girlies Community.


14. SALE, SHARING, AND MONETIZATION OF PERSONAL INFORMATION

FTG does not operate a business model based on directly selling customer contact lists to data brokers.

However, certain advertising or analytics arrangements may constitute a β€œsale,” β€œsharing,” or targeted advertising under applicable state privacy laws, even where no money is exchanged.

Where such laws apply, FTG will provide required disclosures and opt-out rights.

FTG will not represent that no personal information is sold or shared unless that statement accurately reflects its actual data practices and applicable legal definitions.

FTG will not monetize private community messages or nonpublic member photographs through undisclosed data-sharing arrangements.


15. CHILDREN’S PRIVACY

FTG’s website and The Girlies Community are intended for individuals aged 18 or older.

Individuals under 18 are not permitted to create community accounts or independently participate in community features.

FTG does not knowingly collect personal information from children under 13 through its community services.

If FTG learns that it has collected personal information from a child under 13 without legally sufficient authorization, it will take appropriate steps to delete the information or otherwise comply with applicable law.

Parents or legal guardians who believe a child has submitted personal information may contact FTG.

FTG will review such reports and take appropriate action.

The website’s age restrictions do not eliminate obligations imposed by applicable children’s privacy laws.


16. COMMUNITY MODERATION AND SAFETY

FTG may review community content to enforce its rules, protect users, investigate complaints, and address unlawful activity.

Moderation may involve reviewing:

  • Reported posts.
  • User comments.
  • Uploaded photographs.
  • Account activity relevant to suspected abuse.
  • Information associated with security incidents.

Where automated moderation tools are used, FTG will evaluate their operation and provide additional disclosures when legally required.

FTG may remove content or restrict accounts that violate applicable community rules.

Moderation does not guarantee that every harmful or inappropriate submission will be detected immediately.

Members should report concerning content through available reporting features or customer support channels.


17. ACCOUNT SECURITY

FTG uses Shopify and other service providers to support account access and website operations.

We aim to implement reasonable administrative, technical, and organizational safeguards appropriate to the information processed.

Security measures may include:

  • Access controls.
  • Authentication mechanisms.
  • Secure transmission technologies.
  • Restricted administrative permissions.
  • Platform security updates.
  • Fraud monitoring.
  • Account security procedures.

No online system can guarantee absolute security.

FTG does not represent that unauthorized access, cyberattacks, or data breaches are impossible.

Users should protect their login credentials and avoid sharing passwords.

Suspected account compromise should be reported promptly.


18. DATA RETENTION

FTG retains personal information for periods reasonably necessary to fulfill the purposes described in this policy.

Retention periods may depend on:

  • Account status.
  • Order history.
  • Applicable tax obligations.
  • Financial recordkeeping requirements.
  • Fraud prevention needs.
  • Customer service matters.
  • Legal claims.
  • Community moderation requirements.

Information that is no longer reasonably necessary will be deleted, anonymized, or otherwise handled in accordance with applicable law and technical capabilities.

Some information may remain in secure backups for limited periods.

FTG will not retain personal information indefinitely without a legitimate purpose.


19. ACCOUNT DELETION AND COMMUNITY CONTENT REMOVAL

Members may request deletion of their community accounts and associated personal information.

Requests may be submitted through available account settings or by contacting FTG.

Upon receiving a verifiable request, FTG will evaluate and process it in accordance with applicable law.

Where required, FTG will delete personal information or provide an explanation of any lawful retention exceptions.

Certain records may be retained when reasonably necessary for:

  • Tax compliance.
  • Transaction documentation.
  • Fraud prevention.
  • Legal obligations.
  • Dispute resolution.
  • Security investigations.

Deleting an account does not necessarily remove content independently copied or shared by other users.

FTG will not guarantee deletion from systems or third-party locations outside its reasonable control.

Where a member requests removal of a publicly displayed post, FTG will process the request according to applicable law, platform capabilities, and legitimate retention requirements.


20. PRIVACY RIGHTS

Depending on their place of residence and applicable law, individuals may have rights concerning their personal information.

These rights may include:

  • Requesting access to personal information.
  • Requesting correction of inaccurate information.
  • Requesting deletion of eligible information.
  • Obtaining copies of certain information.
  • Opting out of certain targeted advertising.
  • Opting out of qualifying sales or sharing of personal information.
  • Withdrawing consent where processing relies on consent.
  • Appealing certain privacy request decisions.

The availability and scope of these rights vary by jurisdiction.

FTG will not unlawfully discriminate against individuals for exercising protected privacy rights.

Where identity verification is legally permitted or required, FTG may request information reasonably necessary to verify a request.

FTG will not require unnecessary sensitive information to process ordinary privacy inquiries.


21. CALIFORNIA AND OTHER STATE PRIVACY RIGHTS

Residents of certain states may possess additional rights under applicable comprehensive privacy laws.

Where FTG is subject to those laws, it will comply with applicable requirements concerning:

  • Privacy notices.
  • Consumer requests.
  • Data access.
  • Data deletion.
  • Data correction.
  • Targeted advertising.
  • Data sales or sharing.
  • Sensitive personal information.
  • Required response deadlines.

The existence of this section does not represent that every state privacy law applies to FTG regardless of business size, processing activities, or statutory thresholds.

FTG will evaluate its obligations as the business develops.


22. INTERNATIONAL DATA PROCESSING

FTG may utilize technology providers and fulfillment partners operating in multiple countries.

As a result, personal information may be processed or stored outside the customer’s state or country of residence.

Where applicable law requires safeguards for international data transfers, FTG will implement appropriate protections.

Customers purchasing internationally may be subject to additional privacy disclosures or rights depending on their jurisdiction.

FTG will evaluate such requirements before expanding into jurisdictions with additional regulatory obligations.


23. DATA BREACHES AND SECURITY INCIDENTS

If FTG becomes aware of a security incident involving personal information, it will investigate the circumstances and take appropriate steps to contain and address the incident.

Where required by law, FTG will notify affected individuals, regulators, or other appropriate parties within applicable timeframes.

Notifications may describe:

  • The nature of the incident.
  • Categories of information affected.
  • Recommended protective actions.
  • Available assistance.
  • Contact information for additional questions.

FTG will not knowingly conceal incidents when applicable law requires disclosure.


24. THIRD-PARTY LINKS

Our website and community may contain links to websites or services operated by third parties.

FTG does not control the independent privacy practices of every external website.

Users should review the privacy policies of third-party services before providing personal information.

FTG is not responsible for third-party conduct beyond obligations imposed by applicable law.


25. BUSINESS TRANSFERS AND FUTURE LLC FORMATION

FTG may undergo changes in ownership, legal structure, or business operations.

These changes may include the formation of Bleus LLC or another legally recognized entity.

In connection with a lawful business transfer or reorganization, certain information may be transferred as permitted by applicable law.

FTG will provide notice or obtain consent where required.

A future organizational change does not automatically eliminate existing privacy obligations.

Until a separate legal entity formally assumes the business, FTG remains operated by its current legal owner.


26. CHANGES TO THIS PRIVACY POLICY

FTG may update this Privacy Policy to reflect changes in:

  • Business operations.
  • Website functionality.
  • Community features.
  • Technology providers.
  • Advertising practices.
  • Legal requirements.
  • Information processing activities.

The updated policy will be published with a revised effective date.

Where material changes require additional notice or consent, FTG will comply with applicable requirements before implementing the affected processing activities.


27. CONTACT INFORMATION

For privacy questions, account deletion requests, community content concerns, or inquiries about personal information, contact:

Business: FTG | For The Girlies
Website: beautyftg.com
Location: Massachusetts, United States
Privacy Contact Email: ftgcozy@gmail.com

Customers and community members may use this contact information to submit privacy-related requests.

28. PRIVACY COMMITMENT

FTG recognizes that trust is essential to building a welcoming beauty community.

We aim to collect information responsibly, communicate our practices transparently, and respect the privacy rights of customers and community members.

Participation in The Girlies Community is voluntary.

Members retain responsibility for deciding what information they choose to share publicly.

FTG will work to maintain reasonable safeguards and comply with applicable privacy obligations as its business and community grow.

Β© 2026 FTG | For The Girlies. All rights reserved.

Your beauty. Your confidence. Your community.